Personal Mission Statement


“”The App, which takes you from knowledge of yourself
to action to be yourself…”

Your Personal Mission Statement is your purpose, your drive, and your ambition. It is the written expression of the meaning that you find in life by way of the guiding principles and aspirations by which you choose to live it. It is your vision of what you want to be, to achieve and do.

Honest self-awareness is necessary as the basis of the Personal Statement and it should not to be reliant on external stimuli but rather, by the things that are truly important to you and only you. It is critical that you make sure this is based on you and your internal ambitions, and not what you are doing at present.

The essential nature in man is common / shared by all individuals. Accessing your internal frame of reference is a personal endeavour and everyone takes his or her own time in doing so. Since everyone is different, you must search and find the appropriate methods to gain access to this. There is no right or wrong, quick or slow method, rather the key aim is to be on the path. It will then become apparent to you of that which you can relate to and use for your own personal growth and development.

Such an exercise often leads to a meditation of sorts that will serve as a constant reminder and source of encouragement why you will do the things you have set for yourself. It is important to give yourself some time and effort into creating something you are happy with. From this message come your roles in life and the motivation to keep going when you find things tough.

The most successful people will tell you that once written it does not remain fixed. Instead it will develop as you grow, whilst you use the App to complete and accomplish things. As you find out more about yourself and the potential that you have, come back to review and edit your Mission Statement that now reflects a more accurate summary of the meaning that you wish for in life. (Make sure you read through it at least once a week.)

Bear in mind through all of this, that your Mission Statement is something you create, not discover.




The key is to keep company only with people who uplift you, whose presence calls forth your best. – Epictetus


Personal Mission Statement

Motivational Story

iAction – the difference which makes a difference…

A philosophy professor stood before his class with some items on the table in front of him. When the class began, wordlessly he picked up a very large and empty mayonnaise jar and proceeded to fill it with rocks, about 2 inches in diameter.

He then asked the students if the jar was full. They agreed that it was. So the professor then picked up a box of pebbles and poured them into the jar. He shook the jar lightly. The pebbles, of course, rolled into the open areas between the rocks.

He then asked the students again if the jar was full. They agreed it was. The professor picked up a box of sand and poured it into the jar. Of course, the sand filled up everything else.

He then asked once more if the jar was full. The students responded with a unanimous “Yes.” “Now,” said the professor, “I want you to recognize that this jar represents your life. The rocks are the important things – your family, your partner, your health, your children – things that if everything else was lost and only they remained, your life would still be full. The pebbles are the other things that matter – like your job, your house, your car. The sand is everything else. The small stuff…”

“If you put the sand into the jar first,” he continued “there is no room for the pebbles or the rocks. The same goes for your life. If you spend all your time and energy on the small stuff, you will never have room for the things that are important to you. Pay attention to the things that are critical to your happiness. Play with your children. Take your partner out dancing. There will always be time to go to work, clean the house, give a dinner party and fix the disposal. Take care of the rocks first – the things that really matter. Set your priorities. The rest is just sand.”